Alessandra Bosco
Alessandra Bosco is a seasoned marketing professional with a stellar track record spanning over 15 years. Renowned for her result-driven approach and adeptness in crafting and implementing innovative marketing strategies, Alessandra has left an indelible mark on various industries, including Consulting, SaaS, Retail and B2B companies.
Since January 2025, Alessandra has taken on the role of E-commerce Brand Director at 11teamsports Group, overseeing different banners for the company and serving as a pivotal link between technology, brand management, and marketing.
Based Berlin, she spearheads market research, strategy development, and budgeting initiatives with precision and foresight. Alessandra excels in stakeholder relationship management, fostering strong connections both internally and externally. Her knack for performance analysis and budgeting ensures optimal resource allocation for maximum impact. With a proactive and customer-centric approach to problem-solving, she explores new opportunities with determination. Alessandra’s leadership shines through in her ability to cultivate cross-functional collaborations and drive team growth. Her dedication to delivering comprehensive reporting underscores her commitment to transparency and accountability in all endeavors.
Previously serving as Associate Director at 55 the data company, in Milan, Alessandra excelled in team leadership, spearheading the recruitment and management of a dynamic team. Her strategic prowess was evident in driving business development in Italy across diverse sectors such as Luxury, Automotive, Retail, and Banking. Under her guidance, the company achieved remarkable milestones, including the creation of a team and the establishment of strategic plans and operational processes that transformed the organization’s
landscape.
Before 55, Alessandra was the Head of Marketing at Hubject in Berlin, where she orchestrated impactful B2B marketing strategies, harnessing the power of Agile methodologies. Her expertise in omnichannel marketing, marketing strategy, and CRM has been instrumental in driving growth and awareness for the company.
Alessandra’s proficiency extends beyond traditional marketing realms, evidenced by her adeptness in utilizing a wide array of tools and languages (Italian, English, Spanish, German, Portuguese, and French) to maximize efficiency and results.
With a rich professional journey that includes leadership roles at Here Technologies, fromAtoB, Wooga, and Rocket Internet, Alessandra Bosco continues to leave an indelible mark in the marketing landscape, blending strategic acumen with a passion for innovation and excellence.Her commitment to driving tangible results and fostering team success cements her status as a true marketing luminary, further illustrated by her recognition as a recipient of the 40under40 prize for 2024.