Mert Damlapinar

A top voice on LinkedIn, Mert Damlapinar is a multi-award-winning eCommerce executive with over 17 years hands-on global experience. He held director and VP roles in eCommerce, digital marketing and sales at companies like Sabra/PepsiCo, Mondelez and L’Oreal. He talks to digital leaders of global CPGs all around the world and shares his research and insights with eCommert.

Mert has an in-depth knowledge of omni-channel strategies, retail media performance and analytical insights. As founder and the CEO of the ecommert platform, he applies enterprise-level frameworks and artificial intelligence tools for global omnichannel commerce, retail media optimization, digital shelf excellence and rapid consumer insights. He advises Fortune 500 companies, digital commerce executives and speaks at industry events.

Mert holds a master’s degree in applied business analytics from Boston University, executive management degrees in integrated digital marketing from Cornell University and applied data science and digital transformation degrees from Massachusetts Institute of Technology.

Currently working on his 3rd book, he published his second book “Agile Analytics for Startups” in October 2022.