Nayla Nassar

Nayla Nassar is a seasoned professional with over international . With 12+ years in the region, she is Strategic Account Manager for the MENA region at Mediagenix, managing partnerships with various players in the OTT and broadcast ecosystem. She has a proven track record of connecting companies with the right solutions to support and optimise their entire content lifecycle.

Prior to joining Mediagenix, Nayla worked with including Dolby, Harris Broadcast, MediaKind and global accounts such as BeIN, MBC, Aljazeera, TDF, Rai, Mediaset.

Before moving to Dubai, she was based in Italy where she engaged with major operators in Europe and held various responsibilities in sales, pre-sales, system integration, and product management.

At Mediagenix, Nayla utilises her deep insights and strong network in the MENA market to navigate the complexities and nuances of this diverse region effectively.  As a global leader in smart content solutions profitably connecting the right content to the right audience, Mediagenix offers a modular SaaS platform that orchestrates the entire content lifecycle to actively drive content lifetime value and audience engagement. They are the trusted partner to more than 200 media companies across the World.