Olie Cox

Olie has worked in the Telco industry for close to 10 years, more recently specialising in the growth of the giffgaff handset business. His pricing, promotions and initiatives have propelled giffgaff to No1 spot in the UK telco refurbished market while also sustainably growing new phone sales. He has lead the exploration of various refurbished device sales channels with one eye also on improving organic supply through innovative trade-in strategies

Position: Head of Phones Performance & Portfolio

Company: giffgaff