Oliver Klander

Oliver (Oli, currently serving as the Commercial Director MENA) brings over 20 years of rich experience in the advertising ecosystem and has been instrumental in driving growth and fostering innovation in data collaboration between retailers and CPGs.

Before stepping into this role, Oliver served as the Head of CPG (Consumer Packaged Goods) at LiveRamp for a number of years, where he delivered LiveRamp’s global CPG proposition. His leadership and knack for becoming a thought leader in the CPG retail space have allowed him to forge relationships with global giants like Kellanova, Mars, AbInBev, PepsiCo, and many others.

Oliver has also been a prominent voice in the industry, speaking as a subject matter expert at various Retail Roundtable events, and sharing the stage with leading organizations such as IAB and at DMEXCO in Koln. Additionally, he hosts a podcast featuring industry professionals from the AdTech/MarTech space and the CPG industry, named www.notquite90seconds.com, showcasing his depth of knowledge and passion for the field.

Oliver’s mission is to bring innovation and drive transformation data collaboration opportunities in the MENA region through the use of PET (Privacy Enhancing Technology) to enable data collaboration at scale for retail media.