Saptak Bose

Saptak is a seasoned AdTech professional with 11 years of experience specializing in digital technology and programmatic advertising. His diverse background encompasses technology, agency, and brand perspectives, gained through impactful roles at industry leaders such as Google and Adform (Tech), and Dentsu Aegis and Omnicom Media Group (Agencies). This experience spans multiple regions, including APAC, the Middle East, and currently EMEA, where he serves as the Global AdTech Lead for Volvo Cars, based in the Netherlands.
A dedicated digital marketing expert, Saptak possesses strong expertise in media, branding, consumer behavior, and product marketing. He has extensive experience in programmatic practice, advertising and marketing technology, and customer success, complemented by a solid foundation in business partnerships and sales strategy.