Shujah Farooq

Shujah is an entertainment executive with extensive experience in partnerships, content distribution/acquisition. He has been in the content industry for over 10 years; looked after Partnerships for 5 years at Huawei, prior to that he launched EE TV in the UK, and built several VOD services in Europe. Shujah was on the forefront of the AVOD take up in Europe and MENA since 2020.

Now at TCL, the world second largest TV manufacturer, Shujah looks after Content Partnerships and TCL CTV monetisation.