{"id":17539,"date":"2025-02-06T13:44:22","date_gmt":"2025-02-06T13:44:22","guid":{"rendered":"https:\/\/conferences.dataxis.com\/nxt-media-days-brasil\/"},"modified":"2026-04-28T15:46:33","modified_gmt":"2026-04-28T15:46:33","slug":"nxt-media-days-brasil","status":"publish","type":"page","link":"https:\/\/conferences.dataxis.com\/pt-br\/nxt-media-days-brasil\/","title":{"rendered":"NXT Media Days Brasil"},"content":{"rendered":"\n<p>Dois Eventos, Uma Vis\u00e3o Transformadora<\/p>\n\n\n\n<p>O <strong>NXT Media Days Brasil<\/strong> 2025 consolida os principais temas sobre <strong>TV conectada, streaming, publicidade e conte\u00fado digital<\/strong> em um \u00fanico evento. Ao lado do <strong>Commerce Media Days Brasil<\/strong>, a confer\u00eancia forma uma plataforma estrat\u00e9gica para quem quer liderar a transforma\u00e7\u00e3o da m\u00eddia e do com\u00e9rcio digital.<\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h3 class=\"wp-block-heading\">\ud83d\udcfa NXT Media Days Brasil<\/h3>\n\n\n\n<p>O futuro da televis\u00e3o, do streaming e da publicidade conectada<\/p>\n\n\n\n<p>Executivos de TV, plataformas de streaming, ag\u00eancias, anunciantes e fornecedores de tecnologia se re\u00fanem para discutir as grandes mudan\u00e7as no ecossistema audiovisual e publicit\u00e1rio. Entre os temas:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>O avan\u00e7o do modelo <strong>FAST (Free Ad-Supported Streaming TV)<\/strong>;<\/li>\n\n\n\n<li>A integra\u00e7\u00e3o entre <strong>CTV e redes de retail media<\/strong> para an\u00fancios direcionados;<\/li>\n\n\n\n<li>O crescimento da <strong>shoppable media<\/strong> e do conte\u00fado interativo;<\/li>\n\n\n\n<li>Os desafios de <strong>identifica\u00e7\u00e3o de audi\u00eancia<\/strong> em ambientes digitais fragmentados;<\/li>\n\n\n\n<li>A relev\u00e2ncia do <strong>esporte ao vivo no streaming<\/strong> e suas oportunidades comerciais.<\/li>\n<\/ul>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h3 class=\"wp-block-heading\">\ud83d\udecd\ufe0f Commerce Media Days Brasil<\/h3>\n\n\n\n<p>O impacto da publicidade digital no varejo<\/p>\n\n\n\n<p>Com foco em <strong>retail media, social commerce e DOOH<\/strong>, o evento re\u00fane marcas, ag\u00eancias e plataformas para explorar:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>O crescimento das <strong>redes de retail media in-store<\/strong> e digitais;<\/li>\n\n\n\n<li>A converg\u00eancia entre <strong>redes sociais e estrat\u00e9gias de retail media<\/strong>;<\/li>\n\n\n\n<li>A evolu\u00e7\u00e3o do <strong>DOOH<\/strong> dentro das estrat\u00e9gias omnichannel;<\/li>\n\n\n\n<li>O papel da <strong>publicidade program\u00e1tica<\/strong> na personaliza\u00e7\u00e3o em escala;<\/li>\n\n\n\n<li>O uso de dados first-party para melhorar a jornada de compra.<\/li>\n<\/ul>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h3 class=\"wp-block-heading\">Por Que Participar?<\/h3>\n\n\n\n<p>\u2705 <strong>Networking qualificado<\/strong> com l\u00edderes e decisores da ind\u00fastria<br>\u2705 <strong>Conte\u00fado exclusivo<\/strong> sobre o futuro da m\u00eddia, publicidade e commerce<br>\u2705 <strong>Estrat\u00e9gias pr\u00e1ticas<\/strong> para inova\u00e7\u00e3o e crescimento<br>\u2705 <strong>Oportunidades reais de neg\u00f3cio<\/strong> com empresas de TV, varejo, tecnologia e marketing<\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h2 class=\"wp-block-heading\">Junte-se a N\u00f3s e Fa\u00e7a Parte Desta Revolu\u00e7\u00e3o!<\/h2>\n\n\n\n<p>O <strong>NXT Media Days Brasil 2025<\/strong> \u00e9 o ponto de encontro para quem lidera ou deseja liderar a transforma\u00e7\u00e3o da m\u00eddia, do conte\u00fado e da publicidade.<\/p>\n\n\n\n<p><strong>Garanta seu lugar e conecte-se com as ideias, pessoas e tend\u00eancias que est\u00e3o moldando o futuro da ind\u00fastria.<\/strong><\/p>\n\n\n\n<p>\ud83d\udce9&nbsp;<strong>Entre em contato:<\/strong>&nbsp;<a href=\"https:\/\/br.linkedin.com\/showcase\/nxt-media-days-br\/\" target=\"_blank\" rel=\"noreferrer noopener\">NXT Media Days Brasil<\/a><br>\ud83c\udf10&nbsp;<strong>Confira a programa\u00e7\u00e3o completa:<\/strong>&nbsp;<a href=\"https:\/\/dataxis.com\/\" target=\"_blank\" rel=\"noreferrer noopener\">Dataxis Conferences<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Dois Eventos, Uma Vis\u00e3o Transformadora O NXT Media Days Brasil 2025 consolida os principais temas sobre TV conectada, streaming, publicidade e conte\u00fado digital em um \u00fanico evento. Ao lado do Commerce Media Days Brasil, a confer\u00eancia forma uma plataforma estrat\u00e9gica para quem quer liderar a transforma\u00e7\u00e3o da m\u00eddia e do com\u00e9rcio digital. \ud83d\udcfa NXT Media [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":22859,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"page-templates\/template-Event-Home-page.php","meta":{"_acf_changed":false,"footnotes":""},"class_list":["post-17539","page","type-page","status-publish","has-post-thumbnail","hentry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.6 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>NXT Media Days Brasil - conferences dataxis<\/title>\n<meta name=\"description\" content=\"Participe do NXT Media Days Brasil para explorar as tend\u00eancias em streaming e an\u00fancios de CTV! 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