Uniting Pioneers in the Media and Advertising Landscape
May 29, 2025
Los Angeles

NXT Media Days brings together two dynamic event series, each focusing on pivotal areas of the evolving media and advertising ecosystem

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NXT Media Days brings together two must-attend event series, each focusing on pivotal areas of the evolving media and advertising ecosystem. NXT Media Days is your gateway to the future of media, where innovation meets industry leaders to shape the next generation of content and advertising. By uniting Commerce Media Days and CTV Ad Days under one roof, we provide a cohesive hub for industry professionals to explore cutting-edge trends, share insights and develop strategies that will drive the future of media and advertising.

In 2025, we are organizing 7 NXT Media Days events:

  • NXT Media Days Los Angeles
  • NXT Media Days South America
  • NXT Media Days Mexico
  • NXT Media Days MENA
  • NXT Media Days Europe
  • NXT Media Days New York
  • NXT Media Days Brasil
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CTV Ad Days Los Angeles seeks to create opportunities where brands, media agencies, operators and technology providers exchange ideas for a more efficient usage of the TV and OTT platforms as an advertising medium.

Key topics

  • From ad tiers to FAST: the rise of ad-supported OTT
  • The best of two worlds: CTV meets retail media
  • Made in California: ad product and ad tech innovation
  • The quest for CTV identity resolution
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Commerce Media Days Los Angeles explores digital commerce advertising, from online retail to DOOH. Learn how top networks innovate to enhance engagement, conversions, and the customer journey.

Key topics

  • Delivery, transportation, hotels, & travel media
  • Integration of social commerce and RMNs
  • DOOH
  • Innovation trends in commerce media
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Why attend our event?

Our Latest News

Tubi leads FAST usage among streaming-ready US Hispanics

Dataxis recently unveiled the findings of its survey focused on the adoption and usage of Free Ad-Supported Streaming TV (FAST) services among US Hispanics. The study aimed to shed light on their viewing habits, preferred content to answer several key questions: how do US Hispanics preferences and device usage compare to the broader population? What specific qualities do they seek in video content? And how receptive are they to advertisements? By addressing these points, the research aimed to uncover the core factors influencing the engagement with FAST platforms of this specific population. US Hispanic Viewers' Profiles: streaming-ready, bilingual and paying for content US Hispanic households are highly equipped with connected devices, with Smart TVs being the most prevalent.

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Despite Venu’s death, Disney is coming for YouTube TV’s top spot

Last week, The Walt Disney Company, Fox, and Warner Bros. Discovery announced that they agreed to discontinue their joint venture, and therefore renounce to launch their Venu Sports streaming service. As a reminder, the platform was supposed to include 14 linear TV channels - including prominent sports channels (like ESPN, TNT, or FS1), local ABC / Fox broadcast stations, a catalog of on-demand sports content, and access to ESPN+. With this offer, Venu would target the “cord cutter and cord never fans currently not served by existing pay TV packages.” The initial launch – planned before the start of the ongoing NFL season - had been blocked following Fubo’s lawsuit. Earlier this month, this lawsuit was dismissed as part of an agreement between Disney and Fubo to combine their respective Hulu and FuboTV live TV assets, with Disney owning 70% of the newly formed venture.

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Conrad Los Angeles 100 South Grand Ave. Los Angeles, California 90012 USA

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🚀 Excited to share that I’ll be attending NXT Media Days Los Angeles on May 29, 2025!

This dynamic event brings together CTV Ad Days Los Angeles and Commerce Media Days Los Angeles, serving as a premier hub for industry leaders to connect, explore trends, and shape the future of CTV advertising and commerce media. Looking forward to insightful discussions, networking, and innovation!

📍 Los Angeles
➡️https://conferences.dataxis.com/nxt-media-days-los-angeles/

#NXTMediaDays #Media #Advertising #CTV #CommerceMedia

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